LEADERS

IN LOCATION BASED INSIGHTS AND ANALYTICS

WHO WE ARE

Alexander Babbage is a leading Location Based Insights and Analytics firm. We specialize in serving clients who own/operate destinations – physical places people go and transact business.  Our clients own and operate some of the most innovative experiential destinations in North America including shopping centers, retail, dining, entertainment, arts and finance. At Babbage, we help clients understand not only who is visiting their location, but also their frequency, their value, their motivations and how to drive more business from them – by audience, geography and contribution.

BABBAGE

HELPS CLIENTS
DRIVE MORE

SHOPPERS
VISITORS
GUESTS
MEMBERS
DONORS
PATRONS
CUSTOMERS
DINERS
SPENDERS
$$ MONEY $$

WHY WORK WITH US

EXPERTISE

We apply our cross-industry knowledge to help you gain useful insights and address your unique business challenges.

ANALYTICS

We design, execute and utilize research and data analysis to help you identify and understand core audiences, influence consumer behavior and increase customer loyalty.

STRATEGIC INSIGHT

We help you see outside of your industry “box.”

RESULTS ORIENTED

We work with your team as a partner – your success is our goal.

EXPERIENCE

Our expertise comes from over 30 years of research experience working in a variety of client and agency businesses.

SUCCESS

We want to exceed your expectations on every project.

TruTrade White

We have built the largest, most accurate, most up-to-date data set and made the complex incredibly elegant and easy to use.”

TruTrade leverages more than 15 billion anonymous signals from mobile device signals each day.

TruTrade can tell you:

Who visits your destination and who does not?
Where do you compete strongly with your competitors and where is there opportunity?
Which geographies should you target with geo-targeted media in order to increase your penetration into key ZIPs/block groups?

CASE STUDIES

WHAT OUR CLIENTS SAY

COOKIE NOTICE

We use cookies for analytics, advertising and to improve our site and services. You agree to our use of
cookies by closing this message box or continuing to use our sites or services. To find out more, including how to change your settings, see our Cookie Policy.