- For the first time you can quantify your competitor’s shopper profile.
- TruTrade Area measures the mobile data traffic of shoppers who come to your center and competitive centers.
- Gain meaningful insights without conducting shopper intercept surveys or license plate studies.
How TruTrade benefits you and your team:
- For Development – assess the traffic in proximity to multiple sites based on the current and historic cell phone data to identify optimum development sites.
- For Leasing – understand which of your competitors draws traffic from desired geographic and demographic locations to inform strategic leasing decisions.
- For Marketing – use the data from TruTrade to identify areas of strong and weak draw and target communications to desired geographic areas.
Contact Alexander Babbage today at firstname.lastname@example.org or 404-961-7612